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The L/L Journal » L/L Supply

Many years ago we started out as a travel and sustainability blog. Built upon an ideology inspired by a tight knit group of likeminded people. Lifestyle Over Luxury was born on the road. This Journal is a continuation of the core beliefs this brand was built on and the vision for the future we not only have for fashion but our community.

Lifestyle Over Luxury Co. & Whole Foods

Lifestyle Over Luxury Co. & Whole Foods

To say we're excited about this is a little bit of an understatement!  Beginning this past week you can now shop for our bamboo and organic cotton, Canadian made apparel... Read More

What do you mean?

A general reply to our ongoing hate mail.
What do you mean?
I Am A Seeker

I Am A Seeker

  “I am a seeker”   At the beginning of The Fourth Phase, Travis Rice talks about what it means to be a seeker.   “To seek is not to... Read More

Behind The Brand

  Behind the Brand: L/L Founder Jeff Duke. Sometime around twenty I looked in mirror and hated the person I saw looking back at me.   I’d just completed my... Read More
Behind The Brand
5 Things I Did to Start My Own Sustainable Clothing Business, Living and Surfing Out of a Van

5 Things I Did to Start My Own Sustainable Clothing Business, Living and Surfing Out of a Van

    Five years ago I made the decision I wouldn’t be joining the real world. I quit school and went on a five year surf trip. I funded it with... Read More

Windmill Lake Wake Park Pop Up

Windmill Wake Park Pop Up Shop!  We had a dope time at the Windmill Lake Pop up this weekend! Thanks for having us ya legends! Met some seriously rad people,... Read More
Windmill Lake Wake Park Pop Up